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Strategic Branding in the era of Brandless: Beyond the Apple stereotype.

Strategic Branding in the era of Brandless: Beyond the Apple stereotype.

by Juan David Brand | Aug 22, 2024 | Blog, TIF Insights

By Juan David Brand (Co-creator of Research Lab, Brand Strategy & Culture Intelligence Specialist at The Ideas Factory). Do We Still Need Branding?  The New Paths of Strategic Branding. The past 3 years have been a time of profound reflection on the role and...

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